PlasmaCNC - Escco Tables

Web Development and SEO

Project Detail

Escco requested for a new website to be designed and developed that was modern, and had features not seen on their old website. This included creating an e-commerce store with real time currency conversion for foreign markets as well as an easy to use CMS. We took care of everything from the concept, design and provided an ongoing SEO campaign. The end result was a slick looking website and a huge increase to their search engine result positions.

The project planning was undertaken with the guidance of Escco staff who had a vision of how the new website would look and feel. The web development itself and SEO was carried out by Silver Scope Media.

Competitor Analysis

We carried out competitor analysis on closely related companies which provided Escco with invaluable information on where their direct competitors where gaining their traffic from, both organically and paid.

Keyword Research

Using this information, we were able to not only carry out keyword research on targeted keywords and phrases, but were also able to provide Escco with higher volume phrases which hadn’t been considered or thought of.

Search Engine Optimisation

With this information to hand, we implemented and managed the onpage search engine optimisation delivering great results which saw a spike in traffic due to achieving page one results for targeted phrases.

Strong Presence - Excellent Results

After a few months of onpage search engine optimisation being carried out, Escco saw a big difference to their search engine result positions. As the screenshots show, they originally had only one keyword in the top 10/20 of Google and nothing else. After a successful onpage campaign, they ended up with seven phrases in the top three, nine in the top ten and fifteen in the top twenty. Excellent results all round.