DATA-DRIVEN
DIGITAL GROWTH.

SEO is like a game of chess. It’s all about strategy, planning, and execution. Turning the technical into tangible, our bespoke approach to SEO translates into online growth and added business.

SEO

SEO SERVICES

INCREASING ONLINE
VISIBILITY & SALES.

Our SEO campaign specialists will partner with your business to align your business goals and objective to deliver tangible results that translates into an improved search presence, conversions, and sales.

01

CAPTURE MORE TRAFFIC

75% of users never look beyond the first page of search engine results, so it’s imperative that your website ranks high within the search results for your lucrative keywords. Our first focus is increasing keyword positioning leading to more visitors.

02

CONVERTING CLICKS INTO REVENUE

Traffic is vanity, profit is sanity. Aside from increasing traffic numbers, we also focus on improving conversion ratios and converting those clicks into revenue. We achieve this through UX, behaviour analytics, A/B testing and other technical optimisation methods.

ABOUT SEO

COMMON
QUESTIONS.

SEO stands for Search Engine Optimisation. It’s the practice of optimising websites so they rank higher in search engines. Better positioning means more potential customers finding your site. We get a lot of questions about SEO. Here are the most common ones.

A search campaign done correctly puts your website higher up in the search results on major search engines like Google and makes it easier for customers to find your business services and products. As 75% of users don’t go past the first page of the search results, being on the first page of the results increases brand awareness and the number of visitors who will find your website.

Search campaign costs vary depending on the keywords you’re trying to rank and the competition levels within your industry. For eCommerce sites, or sites competing on an international level, costs will be higher than those trying to rank locally. Every business is different and so are the strategies required to see results. Get in touch with us and we’ll be happy to provide a free discovery session and site audit to come up with a proposal.

If you have a company website, then you should be using SEO as it’s the digital approach to growth. There’s more trust perception in organic listing than paid results, and organic visitors have higher conversion rates than those from other sources of traffic. Looking for instant exposure? Then PPC may be the solution you're looking for.

Ranking a website can be done relatively quickly but getting to page one takes patience. Google’s algorithm changes are frequent, and competitors will have solid foundations. Our approach is transparent, and you won’t get false promises from us. What you will get however is easy-to-understand reports showing progress every month and we have a track record of helping businesses disrupt their sector. On average you should expect to wait for a minimum of 3 months, dependent on keyword competition levels.

Nothing is stopping you from applying best practices internally and it's recommended that you do so. But SEO is a technical field and a competitive one as well. SEO experts keep up with search algorithm changes as well as best practices as they are constantly evolving in a digital-first world. So, to get the best results in a competitive industry, an SEO expert is recommended.

Silver Scope Media uses only best practices to achieve results. We pay for the best premium tools in the industry and don’t confuse our clients with technical jargon talk. What we do, is apply on-page and off-page optimisation methods and at the end of each month send an easy-to-understand PDF that clearly demonstrates progress and traffic changes. Positive client feedback can be seen on Google regarding search campaigns we have carried out on behalf of our clients.

Frequent Marketing Questions
DISCOVERY.

Get a free discovery consultation plus a free comprehensive technical website audit with an award-winning digital agency. Let us know your details, and our SEO strategist will be in touch.

    SEO CASE STUDIES.

    Results we've driven - in numbers.

    SEO SERVICES
    WE PROVIDE.

    Search engine optimisation is a fast-paced industry, and Google’s algorithm is constantly changing and evolving. Our multi-tactical approach provides your business with unparalleled digital capability, performance, and campaign management.


    01.

    LOCAL SEO

    Local SEO is the practice of optimising a website, so your website becomes more visible in local search results.

    02.

    ENTERPRISE SEO

    A large-scale, strategic approach to SEO. Align your digital goals with broader market opportunities.

    03.

    ECOMMERCE SEO

    Take your eCommerce store to the next level by targeting customers who are searching for your products.

    04.

    NATIONAL SEO

    Sustainable performance improvements and a strategic roadmap to target customers nationwide.

    05.

    CONSULTANCY

    Develop the skills needed to maximise growth from internal marketing and align yourself with best practices.

    06.

    WEBSITE AUDITS

    Website audits review everything from structure to content, providing actionable insights for digital growth.

    Our SEO process

    A successful search campaign follows a specific process from discovery to reporting. How do we make sure that we turn the technical into tangible? Learn more about our strategic approach that drives digital success.

    01.
    DISCOVERY.

    Digital success starts with a deep understanding of your business which we do through a discovery session. This phase is crucial for customer success, and during this phase, we will learn about your business goals and objectives so that, during the fulfilment phase, we deliver strong organic growth.

    02.
    STRATEGY.

    Next up comes the strategy phase. We’ll take a deep dive into your organic search performance, perform keyword research, and conduct competitor research to effectively formulating a roadmap for digital success. We’ll also audit your website and get your project setup in our advanced tools.

    03.
    FULFILMENT.

    Our SEO strategist will make changes and implement a range of technical and content optimisations on your website that follows best practices. Optimisation methods will change month on month, focusing on improving search engine visibility and targeting the correct type of search intent for the pages of your website.

    04.
    REPORTING.

    SEO is a technical field, but nobody wants to hear jargon when reading reports. We keep our end-of-month reporting simple to understand, focusing on only the areas that matter. We’ll report on keyword positioning and changes in traffic numbers and sources. Reports may include additional information depending on the type of search campaign.

    Speak to an SEO strategist

    Growing a business online is hard, but it doesn’t have to be. Speak to our SEO strategist today and find out how we can help you drive organic growth. We'll also provide you with a free comprehensive website audit with actionable recommendations. Give us a call on 01432 483163 or send us an email.