S60 Cert Key
S60 Cert Key
S60 Cert Key was one of the largest unlocking providers for Symbian mobile devices.
Growing a SaaS company & tapping into a hungry US market. That’s what we did for S60 Cert Key, a mobile phone unlocking provider. We crafted and delivered a first-class digital strategy that rocketed this mobile unlocking platform from to 400k+ members in just two years whilst reaching over 300k users and 1.2M pageviews per month. As a result, the platform ended up being one of the biggest of its time (When Symbian was the major OS for mobile phones).
Objectives
- Establish a strong online presence in a competitive field
- Acquire 50k users in the first 12 months of the digital campaign
- Increase new website visitors from USA/UK by 200%
Strategy
- Keyword and competitor research to identify new digital audiences
- Multi-channel approach including link building, social marketing and on-page SEO
- Integration of SaaS model to increase revenue by offering premium services
Outcomes
- 321k organic visits per month
- We increased website revenue by 486% through SaaS model
- 427K signups over a 2-year digital campaign